DUBAILAND and Royal Caribbean International work together to Enhance Tourism Offering for UAE visitors
Brilliance of the Seas to Offer DUBAILAND Packages in Conjunction with Exciting Seven Night Gulf Sailings
Dubai: 17 December, 2009 – DUBAILAND®, a member of Dubai Properties Group, and Royal Caribbean International, the world’s largest global cruise line, today announced their joint product offering that will provide a substantial boost to Royal Caribbean’s new cruise itinerary from Dubai.
Starting 18 January, 2010 through April 2010, Royal Caribbean International’s Brilliance of the Seas is set to dazzle guests with its seven-night sailings around the Arabian Gulf, in line with its signature style of cruising for active holidaymakers. The cruise commences and ends in Dubai with calls at Fujairah and Abu Dhabi in the United Arab Emirates; Mina Sulman, Bahrain; and Oman’s capital city of Muscat.
Royal Caribbean guests will have opportunities to experience Dubai’s exciting tourism offerings at DUBAILAND’s key attractions. The attractions will be featured in Royal Caribbean’s pre/post cruise tour land packages and shore excursion programmes. DUBAILAND®, a landmark tourism, leisure and entertainment destination is now open with several developments already operational. These include Dubai Autodrome in MotorCity, Dubai Outlet Mall in Outlet City, The Global Village, and Dubai Sports City which features the Ernie Els Golf Club, the Butch Harmon School of Golf and the Cricket Stadium. These projects currently receive over eight million visits annually, and are designed to add further variety to Dubai’s tourism offering by providing visitors with exciting entertainment options and incredible value for money.
Khalid Al Malik, CEO, Dubai Properties Group, said: “Two strong brands have come together to deliver a compelling series of attractions that will add value to the emirate’s economy and increase visitor numbers to the region. Combining some of DUBAILAND’s exciting destinations with the excellent Royal Caribbean product will provide a wealth of entertainment options that will attract repeat visits from tourists and residents alike. We look forward to welcoming this world-class vessel to the shores of the UAE and we are confident that this exciting development will contribute to the growth of regional and international tourism.”
Rama Rebbapragada, RCCL Regional Vice-President, International, said: “The countdown has begun. We are gearing up for the launch of our first dedicated Arabian season, and we have received an excellent response for Brilliance of the Seas’ first ever sailings in the Gulf region from our key global source markets for this product, UK, North America and Germany. We are also seeing good levels of interest from the Middle East markets. Together with DUBAILAND we look forward to offering great shore excursions and an overall outstanding vacation experience for our guests.”
Brilliance of the Seas is considered one of the most elegant cruise ships in the world. The ship features an open Centrum with 10-deck high windows and ocean-facing glass elevators, both of which offer spectacular views of the passing shoreline and sea. On Brilliance of the Seas, the whole family can share in nine holes of mini-golf; scale the cruise line’s iconic rock wall, which Royal Caribbean first introduced to cruising; delight in riding the Adventure Beach waterslide; or challenge each other on one of the self-leveling pool tables in the Bombay Billiards Club.
